The Downfall of the GOP Brand. Why?

There's been much talk of the GOP being the party of 'old white men'--though majority of white women voted for Romney, but MSM is committed to feminist spin--and how it lost the 2012 election by failing to win over the Hispanic or brown vote. While the Hispanic vote may be a time-bomb for the GOP--if current demographic trends continue--, the brown vote was not decisive in the 2012 election. Romney lost because he failed to win over sufficient number of white voters, especially in the Northern states. Also, the huge swing among Asian-Americans toward Obama in both the 2008 and 2012 elections undermines the MSM narrative that GOP loses elections because if it favors privilege. Asian-Americans are more 'privileged' than most white gentiles in education and jobs. If the GOP is the party of wealth, privilege, and success, the majority of Asian-Americans(and Jewish-Americans) should have voted for the GOP.

So, why did the GOP fail among so many voters who should be its constituents according to the MSM narrative? Before we delve into that, consider what had long been the winning themes of the GOP.
Republican's pro-business position used to win over the superrich and the affluent. Republican's theme of patriotism used to work well among blue collar whites. Republican theme of suburban middle class values and solid small town values used to win over the white middle class. Republican theme of the Great White Man and the American Dream won it respect among aspiring immigrants who wanted to melt into the world of the Great White Man. There was also the issue of crime, mostly black crime.

The end of the Cold War meant the loss of the patriotic theme for Republicans. Though 9/11 and 'Muslim Terrorism' trope worked for awhile for the GOP, Bush loused up the War on Terror as badly as Johnson messed up Vietnam. Also, as time passed, even the staunchest conservative Americans began to wonder if the Muslim Threat was all that it was cooked up to be. And if indeed there was a Clash of Civilizations, why did Bush say Islam is a religion of peace, and only a handful of radical Muslims are causing all the trouble? On foreign policy, many conservatives came to prefer Ron Paul's 'isolationism' to Bush's 'interventionism', and when Romney the chickenhawk rattled his saber about more wars, it turned a lot of white blue collar people off--as many have friends and relatives whose sons died or were crippled in the seemingly senseless War on Terror; especially for Ron Paul Republicans, such saber-rattling means 'kissing Zionist ass'.
In the late 70s and early 80s, many blue collar whites did vote for Reagan out of patriotic reasons. They never forgot how liberals 'stabbed the American military in the back' in the Vietnam War, and they were shocked by how nation after nation fell to communism around the world following the fall of Saigon: Mozambique, Angola, Ethiopia, Nicaragua, Afghanistan, etc. And Carter seemed especially pathetic with the Iran Hostage Crisis. And of course, there was the problem of inflation.
But that was then, this is now. There really isn't any patriotic issue to get all worked up about. There is the theme of Obama the mulatto globalist puppet of International Jews, but as mainstream media and the GOP are dominated by Jews, it's impossible for the GOP to go into 'racist' and 'antisemitic' mode. GOP can foam at the mouth about 'Russkies', 'Muzzies', 'Chinks', and Hugo Chavez, but it cannot call out on domestic enemies at home. Indeed, the liberal Jewish media, through their control of news and Hollywood movies, have encouraged white conservatives to channel their bottled-up rage at foreign 'enemies'. So, if whites are angry about black crime, they must keep mum on the issue and channel their rage by fuming about all those Muslim Terrorists killing 'white Jews' in Israel. Thus, 'muzzies' serve as surrogate blacks in the white conservative mind. Whites must project their domestic frustrations on foreign targets(and Jews encourage this since without such outlets for white rage, it may eventually come around to fixing on the real enemy of whites: the Jews. Why have liberal Jews in Hollywood made anti-Muslim movies like TAKEN? Why is liberal Jewish Hollywood remaking RED DAWN as yellow peril dawn?). Whites cannot discuss Jewish power, and so their suppressed rage is diverted at Global Terrorist Muslims, International Hindus, and International Chinese--away from the International Jew. Even so, there's nothing like the Evil Empire(of the Cold War) or Imperial Japan(of WWII) anymore to rile up the white American blue collar patriots.

GOP also used to have a winning formula in appealing to suburban voters. This was especially useful in the 60s and 70s when White Flight from black urban blight and crime reached its peak. Back then, white fear of black crime was fresh on many white suburbanites. But since then, successive generations of whites have grown in the safe suburbs, and they don't feel this fear of blacks. And their parents didn't say much about white flight since it sounds 'racist'. And suburban schools, no less than urban schools, are filled with politically correct propaganda. And white kids enjoy black culture from a safe distance: rap music, sports, and even interracist porn with the explosion of the internet.
At one time, white suburbs were seen as a refuge from black crime. Today, many white suburbanites just see the suburbs as an extension of gentrifying downtown areas of big cities. Many white suburbs have been yuppified and SWPL-ized, what their Starbucks cafes and other cosmopolitanisms.
Suburbs used to model themselves on small towns; indeed they were like small towns surrounding the big city. Today, most wealthy suburbs model themselves on downtown gentrified living. They have become far more liberalized. This SWPL-ization of the suburbs needs further research and looking into. (Of course, the fact that many affluent white suburbanites were indoctrinated in politically correct colleges also account for the big shift. In a way, conservatism is a victim of its own success, i.e. many successful white conservative sent their kids to good colleges, and those colleges turned their kids into supporters of 'gay marriage' and 'diversity'. Also, since conservatism favors respect for authority, conservatively raised children may paradoxically be more receptive to authority figures in higher education. This is surely the case among Asians: they are from an authoritarian/conservative tradition/culture, but their emphasis on respect for authority makes them perfect teacher's pets of political correctness.)
GOP used to have the Cold War to win over many patriotic blue collar white Americans and the Crime War to win over many white suburban voters. But especially when Clinton adopted harsh anti-crime policies and threw a whole bunch of blacks into the slammer--and drastically reduced crime rates--, the Crime War became less of an issue for many white suburbanites. Again, conservatives were the victim of their own success. They lost the suburbs partly because Clinton the New Democrat adopted many conservative policies.

Conservatives also used to have the economic war and culture war card. Economic War won over the superrich. When top tax rates used to be over 70%, many rich folks went with GOP for the simple reason of not wanting to be bled dry  by the government. But once Reagan reduced tax rates and New Democrats more or less accepted the bargain--along with 'free trade' and financial deregulation--, there was less urgency for the rich to side with the GOP. After all, the rich are vain and narcissistic, and it's much more fun to culturally hang around 'creative', 'innovative', and 'expressive' liberals than with 'square' 'whitebread' conservatives.  Again, the GOP was a victim of its own success.

And then, there was the Culture War which pitted decent Americans against the freaks and decadents. This used to win over many middle class people to the GOP, especially when freaks and radicals of all kinds went crazy in the late 60s  and 70s. But consider the sudden shift in the style of the radicals and freaks. Gays used to act really freako and turn off many people. But the new gay style is very conservative, respectable, and more 'middle class than middle class'. So, gays no longer come across freaks but as the new Ozzie and Harriet(or Ozzie and Harry as the case may be). And if Jewish radicals used to turn off many white conservatives with their nasty and virulent personalities and outrages, most liberal Jews tend to be very respectable and 'bourgeois' in style. There aren't a lot of Abbie Hoffman or Andrea Dworkin types anymore telling people to 'steal this book' or howling 'all sex is rape'.
The face of the New Jew is David Remnick. And even the so-called socialist Naomi Klein looks like a total yuppess than some crazy leftist radical talking crazy in the 60s.
And feminism abandoned its overalls and handkerchiefs and embraced femininity and sexuality. Though feminists reviled Camille Paglia when she appeared on the scene, Paglia-ism has won.  Feminism used to divide the generations. Young girls in the 80s and 90s wanted to be attractive and were pissed off with first generation feminists who were telling them it's wrong to be a 'sex symbol'. Today, feminists of all stripes have embrace sexiness, and even hook-up culture is seen as 'empowerment'. Such sexual sensibilities and attitudes may not be conservative, but in making peace with the biological fact of sexual differences--women wanna look good and sexy--, feminism became less of a turn-off for many women, even anti-liberal women.

Anyway, since liberals and leftists adopted the conservative look and style, it became more difficult for the GOP to frame the Culture War as one between respectable decent folks and outrageous freaks. When gays put on corporate suits and diligently work in office buildings, they come across as more respectable than many white conservatives with ass tattoos and body piercings. When gays and liberal Jews are more likely to listen to classical music and read Shakespeare than white conservatives, what does it mean to be culturally conservative? And when liberal women now wanna be sexy, the old conservative trope of feminism as 'movement of big fat ugly Jewish women' no longer works.
Some might say this has all been a Saul Alinskite plan of the Left to use 'conservative respectability' to worm into the heart of Americana and change it from within. And I'm sure some leftists really flatter themselves that they are doing just this. But, it seems most liberals, leftists, and gays just got sick of the whole radical ugliness of the 60s and early 70s. They 'grew up' and matured, and they got 'corrupted' by the material privileges that comes with taking part in capitalism and wealth-creation.

The GOP also lost the immigrant vote. Among some groups, this could be understood simply in terms of poor Third World immigrants wanting more freebies from Big Government. Given the voting pattern of Mexican-Americans and Central-American-Americans, this is no surprise. The more interesting data of the 2008 and 2012 elections concerns the massive shift of the Asian and young Cuban vote from the GOP to the Democrats. Not all immigrants are the same, and indeed Asian-Americans(especially East Asians and Hindu-Asians) are very different in their mind-set, sensibilities, aspirations, abilities, and attitudes from Mexican-Americans and the like. If the GOP is the party of success and middle class values, why would so many Asian-Americans vote for the Democrats?
It's because America today isn't America 20 yrs ago and because the image of the Great White Man isn't so great.

Among immigrants, ability and aspirations matter in how they think and vote.  Mexican-Americans, rather low in their abilities, don't have much in the way of aspiration. Many Mexican-Americans instinctively feel that they aren't going to rise very high, and so they stick with the party of more handouts. But Asian-Americans, like earlier waves of European-Americans, have both the ability and aspiration to rise higher. Many European immigrants in the early part of the 20th century held the Anglo-American White Man in awe and aspired to use their abilities to enter Anglo-American society--and even to become Anglo-Americans themselves. There was a time when Asian-Americans held the Great White Man with great respect and fear(and with fear comes respect). In their home countries, they likely got their image of American from news reels of General Douglas MacArthur and John Wayne & Charlton Heston movies. White Man Big and Tall and Great and Awesome! White American Man Big Superpower and Victor over Japan and Protector of Free Asia from Bad Commies!
Unlike Mexican-Americans, Asian-Americans knew that they had the ability to join white society, the World of the Great White Man. Their abilities matched their aspirations.
So... what happened?

Asians, who are mad about success and upper mobility, discovered that the Great White Man was not so great. Many Asians found themselves getting better grades and going to better schools than whites. So, incrementally, Asian-Americans came to feel more like Jews. Instead of seeing White America as awesome, they saw it as something they rise above. An element of contempt crept into their feelings toward whites. Also, Asian-Americans discovered that among whites, liberal and Jewish ones were smarter than mediocre conservative whites who are into Creationism, gun hoarding, Nascar, Rush Limbaugh, and ass tattoos. So, if the Great White Man trope still existed for Asian-Americans, the new Great White Man was the urban liberal white or the Jew.

Another factor was the slow but steady decline of the white middle class(as the backbone of the American Dream). When America used to be defined by the solid white middle class as the hallmark of Americanism, most Asian-Americans wanted to belong to that class, especially as many had memories of poverty back home. But as the white middle class began to shrink and Asian-Americans strove for higher success, the ideal of the American Dream in the form of White Middle Class-ness began to lose its appeal.  The new objective for aspiring Asian-Americans to strive for and emulate was the urban SWPL global 'creative class'. Very liberal and Democratic.
Even 20 yrs ago, an Asian-American might have thought a good life in America was having a steady job and affording a home in the suburbs. But with Section 8 Housing and easy credits handing out home loans to every dumbass, the suburban ideal lost its appeal. The newly and truly affluent and privileged were found to be concentrated in the 'Europeanizing' big blue cities.
But what led to the demise of the White Middle Class? Free trade and globalism and 'ownership society' that cheapened the ideal of the American Dream. Again, the GOP was the victims of its own success.